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Senior Marketing Specialist, Energy Efficiency

10/25/2018 Locations Westwood-MA

Job Description Summary:

This position supports the execution of multiple b2b marketing programs, advertising campaigns and sales initiatives in the company’s three operating states. The senior marketing specialist will ensure consistency with business branding and objectives and execute projects based on Eversource principles.  This position requires close integration with key internal customers, business and sales management, and the other members of the marketing outreach and communications team.   The specialist will be detail-oriented, able to prioritize projects in a fast-paced, team-oriented environment and be both a team player and individual contributor.

  • Leads the creation and execution of the department’s advertising assets – radio, print, digital, etc.  A strong background with media buying is key; enabling thoughtful discussions of what media channels should be utilized.   Provides strategic input on media planning and execution
  • Reviews, recommends, and plans strategic event opportunities specifically for business to business.
  • Collaborates with members of the marketing team to assist in the execution of marketing plans and campaigns
  • Maintains monthly, quarterly and annual marketing departmental advertising calendars and budgets
  • Analyzes research and measurement of campaigns and programs, communicates results and recommends improvements and/or adjustments
  • Coordinates with internal and external copywriters, graphic designers, photographers, and other vendors
  • Additional duties assigned as business needs dictate
  • Travels approximately 10% of time

Qualifications:

Technical Knowledge/Skill:        Be enthusiastic, a quick-learner and eager

Proficient/expert-level use of Microsoft Office; Word, Excel and PowerPoint

Ability to work independently and as part of a team

Self-starter with strong desire to learn

Results-driven, self-starter with the ability to handle multiple priorities in a fast-paced environment

Excellent time management and organizational skills

Excellent written, verbal, and interpersonal communication skills

Education:                                    Bachelor’s degree in Marketing, Communications, English or Business

Experience:                                   8+ years marketing experience

JOIN OUR TEAM!

Eversource is proud to be recognized as the number one energy efficiency provider in the country. Our team of energy experts work with residents, businesses, designers, and contractors across New England to advance clean energy solutions. We provide our customers with the expertise necessary to improve comfort, increase business performance and lower energy costs. We are building the region’s premier energy efficiency team and are seeking candidates from diverse backgrounds.

Why Eversource?

Serving more than 3.6 million electric and natural gas customers in Connecticut, Massachusetts and New Hampshire and employing a workforce of more than 8,000 New Englanders, Eversource represents one unified company across three states. The energy efficiency solutions provided by Eversource have received top honors from national organizations such as ENERGY STAR, American Council for an Energy Efficient Economy, Ceres and Northeast Energy Efficiency Partnerships. We also partner with various state officials and non-profits. Come make a difference and work for an employer who is a leader in the industry.  We have a great working environment, excellent compensation and benefit programs and opportunities for growth.

Worker Type:

Regular

Number of Openings:

1

SEO Category:

Marketing Jobs

EEO Statement

Eversource Energy is an Equal Opportunity and Affirmative Action Employer.  All qualified applicants will receive consideration for employment without regard to age, race, color, sex, sexual orientation, gender identity, national origin, religion, disability status, or protected veteran status.

VEVRRA Federal Contractor

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  • Marketing, Westwood, Massachusetts, United StatesRemove